Sales Strategy

Do you have the data to make decisions on how to improve sales?

Need a High-Performance Sales Process?

Download a free checklist.

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Selling now is different to selling 5 years ago.

Inbound sellers are new thinkers: they prioritise the buyer’s needs before their own, making sure that the buyer can focus on their own challenges and plans, while helping to identify the gaps that need to be filled. They use social selling. They think about sales activities strategically

When you move to a strong inbound sales strategy, you are transform your relationship with prospective clients in a new way.

This is why your competitors are beating you.

Transforming your Sales Strategy

  • Define Deal Stages and custom fields
  • Initial CRM Data Migration
  • Lead Routing
  • Custom Reporting for Reps and Managers
  • On-going audit
  • Maintenance services

CRM Implementation

Fitting a CRM to your organisation can be quite straightforward – it’s generally a small project involving the sales team and management.

The benefit of our experience and guidance means you can get down to work straight away without the learning lag.

Help with importing your existing data, migration, adding in your sales teams, adjusting security settings, data cleansing and enrichment.

Achieve immediate benefits: see where your sales process is dropping revenue; adjust your execution; get into growth mode.

Sales Enablement

If you want to make sales perform better, get your team to follow a repeatable process.

We look at what works and doesn’t work in your sales process.

Then, build it up on solid foundations. Positioning statements that help your sellers open the right conversations with the right prospects and stop wasting time.

Them, Sales Playbooks for each phase: prospecting, connect, explore, advise and close.

We work with you to personalise each playbooks for your approach, get buy-in from the team and help each one to close more business.

Link in sales automation and productivity tools, scale up your opportunities.

Raise your game in sales.

  • Email template creation and optimisation
  • Sequence creation and optimisation
  • Sales Document library
  • Case Study Creation
  • Prospecting automation with meeting links and LinkedIn tactics
  • Web chat connecting leads to salespeople
  • Buyer Profiles
  • Buyer Personas
  • Defining and automating MQL/SQLs
  • Defining and Automating Lead Stages
  • SLAs & Reporting
  • Content planning
  • Video explainers & video emails
  • Sales Account Planning
  • Feedback gathering

Sales and Marketing Alignment

Put systems in place to help you to

  • generate the right leads
  • qualify them, so you are confident that you can service them well
  • get sellers working on the most promising leads (and get a faster sale).

Train everyone to create your ideal client’s “buyer’s journey”, so you can establish yourself as your client’s trusted advisor.

Free CRM Foundation

If you want to manage your sales to improve, then it helps when your sellers are happy and engaged with recording their activities in a CRM system, that helps you spot opportunities to improve.

If you haven’t got a CRM (and evert sales company needs one), we recommend HubSpot’s Free CRM.

It’s different: free and lightweight, it works for you rather than the other way around.

In fact, a happy client (a very experienced IT seller) said “Thanks for getting us started with HubSpot – it’s the best CRM we’ve ever used!”.

Sellers can email away in Office365, Outlook or GMail, so contacts are created and data is entered in without extra work.

  • Mini-CRM demo
  • Explore sales document automation/digital signatures

Using a proven “Inbound” approach, you can design each step of the process to suit your business approach and attract the right leads, set up each deal for an optimal win.

Without a well-designed process,  software smarts and great people, you are limiting your own success!

The aim of inbound marketing is to reinforce a virtuous circle that drives better business
  • HubSpot Sales Software Certified
  • HubSpot Marketing Software Certified
  • HubSpot Inbound Sales Certified
  • HubSpot Inbound Certified
  • HubSpot Email Marketing Certified
sales tools

Curious to see if a high-performance sales process could put you into growth mode?
Take a 45 minute sales assessment and find out!